How To Turn Freebies Into Sales

You can increase sales and profits by offering freebies topeople who buy your main product or service. Theyincrease the over all value of your main offer and in returnpeople feel they're getting more for less.It's important that you have a high enough profit margin soyou can afford to give them away. Some freebies can becreated without a lot of expense; like electronic informationproducts. With these type of freebies there's no shipping orphysical material costs.Below are some popular types of freebies. In the examplesare some other benefits and a tips for offering freebies toyour buyers.

FREE COUPON/GIFT CERTIFICATEOffer potential customers a free coupon or gift certificatefor a back end product or service you're selling. This willincrease your chances for repeat purchases.FREE BOOKLET/E-BOOKOffer a free booklet or e-book related to your main productor service. Inform potential customers that it is a limited timeoffer and it will only be available before a specific date.FREE MEMBERS ONLY WEB SITEOffer a free membership into your members only web site.
Tell them what it normally costs for people who don'tpurchase.FREE AUDIO CASSETTE/VIDEOOffer a free audio cassette or video to people who buy. Letthem know this audio cassette or video can't be foundanywhere else, only through this special offer.FREE E-MAIL COURSEOffer a free e-mail course on a topic related to your productor service. Add your back end product ads to each e-mailcourse lesson.FREE CHAT ROOM SEMINAR/CONSULTINGOffer a free chat room seminar or consulting to give awayas a freebie. You will become know as an expert on thetopic by electing to do the seminar or consulting yourself.FREE GIFTOffer a free gift if they buy your product or service. Givingthe value of the free give will attract them to purchase yourmain product or service.

Online Business Press Release Writing Tips And Ideas

Press releases are one of the most cost-effective ways toget promotion for your online business. Many entrepreneursignore this type of promotion because they don't know howto write a press release. It's important to promote your onlinebusiness with press releases because of the media all over theinternet.

The following is a list of some common pressrelease writing tips:

- your press release should sound like news, not an ad

- you should only send your press release to the mediarelated to the topic of your press release

- keep your press release one page in length

- your header, contact information and release date shouldbe at the top of your press release

- use short sentences and double space in betweensentences

- your header and first few sentences should capture thereaders attention

- you should tell a story and briefly mention your business,product or service in the body of the press release

- proofread your press release many times. Look for grammar and spelling mistakes.Another reason entrepreneurs ignore promoting their onlinebusiness with press releases is because they don't know what's newsworthy.

Here are 16 online business pressrelease ideas:

- new products or services you're offering on your web site.

- the results of an online survey or poll you've completed

- a virtual trade show or seminar you're hosting.

- a free chat room class you're teaching

- your opening of a new web site

- an online award your business or web site has won

- a free e-mail newsletter you're publishing

- new online products or services you're giving away

- an online business association or club you're starting

- a famous person that's endorsing your business

- a major joint venture you're doing with another business

- a new book or e-book you wrote- an expert or celebrity who's speaking in your chat room

- a fundraising event you're doing at your web site

- a new contest or sweepstakes you're having at your site

- major sponsorships you're doing online.

You can get other press release writing tips and ideas byreading other businesses press releases, reading how topublications, talking to experts and visiting other mediaweb sites. I hope this article persuades and helps you topromote your business through press releases.

18 Reasons To Write An E-book And Give it away for FREE

1. People will visit your web site to get the free valuableinformation.
2. Advertise your products or services in the e-book.
3. You will become known as an expert on the subjectof the e-book.
4. Offer the e-book as a free bonus for purchasing one ofyour products or services.
5. Allow other people give away the e-book to increasevisitors to your web site.
6. Gain new leads by having people sign up and give theircontact information before they can download your e-book.
7. The word "FREE" is the most appealing word on theinternet.
8. Conduct market research asking people to fill out asurvey before getting the e-book.
9. Make money selling advertising space in the e-book.
10. Give away the e-book as a special gift to your currentcustomers letting them know you appreciate their business.
11. Gain free advertising by submitting the e-book onfreebie sites.
12. Make money selling the reprint rights to people whowould like to sell the e-book.
13. You'll gain valuable referrals from people telling othersabout your e-book.
14. Make money cross promoting the e-book as a freebonus with other people's products or services.
15. Gain free publicity sending press releases announcingyour ''Free E-book Giveaway.
16. Increase subscribers to your e-zine by giving away thee-book as an incentive to subscribe.
17. Give away the e-book to people that join your affiliateprogram.
18. The biggest reason you should write an e-book andthen give it away for free: you'll feel good helping peopleimprove their lives.

10 Ways Outsourcing Can Help Grow Your Business

Outsourcing is when you hire outside professionals or
services to take on part of your business workload. You
may want to outsource part of your work because you
don't have the room, you need an expert, you have
periodic busy periods, or you need more production to
get orders out on time, etc. The following are ten ways
outsourcing can save your business time and money.


1. You won't have to take the time to train employees.
This will allow you to spend more time working on your
marketing and advertising campaign.


2. You won't have to do time consuming tasks like
adding on new equipment or learning new software to
complete certain tasks. This will allow you to spend
more time testing your advertisements.


3. You won't have to interview employee candidates.
This will allow you to spend more time improving your
customer service, in return you will get more repeat
purchases.


4. You won't have to fill out all the employee paper work
like tax forms, scheduling, retirement plans, etc. This will
allow you to spend more time developing new products.


5. You won't have to buy extra office or work space to
complete certain tasks. You can use all the money you
save on other business expenses.


6. You won't have spend money on employee costs like
taxes, medical, vacation time, holidays, workers comp.,
unemployment costs, etc. (These may vary depending on
which country you do business in.)


7. You can speed up you order and delivery system with
the extra help. Your customers will appreciate the fast
service and you'll have a higher chance that they will
buy from you again.


8. You could expand your market share by becoming a
middleman and offering your subcontractors products or
services. This will increase your business profits and
give you multiple income streams.


9. You can take on extra or large orders your business
couldn't handle before. This will expand your market
share and you could also offer to take the work your
competition can't handle.


10. You could get end up receiving orders from your
subcontractors. Your subcontractors may also tell other
people about your business.

10 Ways To Amplify Your Orders

1. Think of ways to get your site or business on the
the news. You could sponsor a fundraiser, break a
world record, hold a major event, etc.


2. Hold a contest on your web site. Give other web
sites the option of offering it to their visitors. This'll
multiply your advertising all over the internet.


3. Tell your potential customers that your ordering
system is highly secure. Also, reassure them that
you take every effort to protect them.


4. Carry business cards with you wherever you go.
Have your web address printed on them. You can
hand them out to anyone you meet.


5. Contact national radio stations to ask them if they
are looking for guest speakers. Tell them your area
of expertise; maybe they'll book you for a show.


6. Join clubs related to your area of business. You
could trade leads with other businesses. Learn new
ways to run your business and sell your products.


7. Think of a domain name for your web site that's
easy to remember. If you can't find a good one left,
use your actual birth name.


8. Position your web site at the top of pay-per-click
search engines. You will only pay your set amount
for each clickthrough you get to your web site.


9. Allow your visitors or customers to increase your
traffic or sales. Ask them how you can improve your
business, web site or product.


10. Team-up with other e-zines that have the same
target audience. Combine subscriber bases and then
publish one e-zine together to increase subscribers.